Viridian Window Restoration
YAHOO | OHSU's Biomedical Informatics Program | Viridian Window Restoration | Portland State Vikings | PAF COLABORATORY 2013 | School Projects | NSAC
Branding
New Brand Logo
The goal was to create simple and succinct Brand imagery and Brand voice. Window Restoration is a very visual thing, and we wanted to accentuate that as much as possible. This was done through identifying the company's Unique Selling Point, then developing an internal Brand Value Proposition to be utilized across all messaging platforms. We then created a new logo, more visually-based website, and an informational video to be played at all trade shows. Lastly, we identified which social media platforms aligned strategically with the company, and which they should avoid. The next step is branding their vehicles...photos to be posted once done.
Website
Old Website....
New Website
Tradeshow Video
This video was created to be showcased at all of the trade shows to help explain what Viridian does. The concept was to be very visual so if the trade show was too noisy, you could still understand what they do.